Daniella Sforza, founding director
Daniella has been involved in the arts since her work for the Guggenheim Foundation in the mid 1980s in NYC. She later moved to Buenos Aires and was the photography, art and dance critic for the Buenos Aires Herald, while contributing to publications such as the first monograph on Guillermo Kuitca.
She has been a feature writer for magazines including element Moscow, and La Guia Cultural, Mexico. She also wrote the chapter on Buenos Aires cultural and historical sites for Random House Fodor's Gold Edition. She is currently blogging... shhhh.
Daniella helped design and served as director for an arts appreciation curriculum for 1-9 grades, titled the ArtSmart Program, for practical application and overview of the development of techniques and movements throughout art history. The program continues today in several schools around Buenos Aires.
After brief incursions with Pressiton Gallery and with Emmanuel Perrotin Miami, Daniella played a key role in the start up two of the largest galleries in the Wynwood Arts District: Zadok Art Gallery and L M N T Contemporary Arts. She later worked with Rosenbaum Fine Arts curating major exhibits by Robert Indiana and Thomas Hartmann as well as directing their gallery in Boca Raton.
Sforza | Art Projects involves curatorial services for several private collections as well as galleries and museums. She serves as mobilizer for emerging and mid career artists in the Miami and NY area, while promoting the international modern art secondary market.
"Collectors are the yin to the yang of the artist..." ds